William Hill is an incredibly well-established British bookmaker which is also available for Australian customers. With a history going back to 1934, and almost 15 years of Internet betting under its belt, William Hill certainly knows what it is doing and has a very loyal customer base. Australian punters can bet and maintain their account balance in Australian dollars, and the style of odds displayed is entirely down to your preference.
Sportsbet is one of Australia's most well-known and successful online bookmakers, having been established in the mid-nineties. Building its reputation as an excellent bookmaker for betting on horse racing and greyhounds, it has now developed into a comprehensive sportsbook for all manner of different sports markets as well as current affairs and entertainment betting. Simply by visiting the home page you will see an enormous list of different sports Sportsbet covers as well as at least half a dozen different promotions currently on offer.
Bookmaker.com.au is a brand new player in the competitive Australian racing and sports betting market. Only launched as recently as February 2012, this Brisbane based bookmaker has got off to a good start with a very nicely laid out website, and attractive opening bonuses for new players. A quick look at the homepage and it is clear to see that the site is neatly laid out and divided into three sections - racing, sports and novelty bets. The majority of markets at Bookmaker.com.au certainly fall under the first two categories, and is perhaps even slightly more geared towards racing.
Despite only having been launched in 2008, Luxbet has fast become one of the most popular and successful bookmakers in Australia. This is in no small part due to the fact that it is owned and managed by Tabcorp Holdings, a very experienced and successful betting and gaming company.
IASbet is a bookmaker very much founded in offering the best racing coverage possible. Of course, as time has gone on, the necessity of also offering various other sports betting both on Australian markets and international ones has meant that the company has diversified into an all-round bookmaker. IASbet is actually part of the Sportsbet group of companies and also claims to operate with the lowest possible margins, meaning the best possible odds for punters.
Despite being based in the UK, bet365 is a genuinely global bookmaker with over 7 million customers in more than 200 different countries. Obviously, to have such a huge customer base, bet365 must certainly be doing something right; to keep so many sports punters happy. Bet365 is also a company which likes to keep up with the times, being at the head of the field when it comes to streaming live sporting events and in-play markets.
Betfair is certainly not a bookmaker in the traditional sense; rather, it is a betting exchange where individuals not only have the opportunity to place bets, but also play the role of the bookmaker. It is this revolutionary approach to sports betting that has made Betfair an internet phenomenon and the largest betting community in the world.
Having been founded in 1992, Centrebet is certainly a very well established online bookmaker with operations in more than one country. Indeed, in 1996 the company became the first licensed bookmaker in the entire southern hemisphere to offer online sports betting. This puts Centrebet firmly in the middle of Australian sports betting and racing, and many punters go to the site as their number one choice when placing bets.